This conceptual advertising campaign introduces Snapple Popsicles, a playful brand extension that transforms Snapple's signature flavors into a refreshing frozen treat. The project features a series of three advertisements designed to demonstrate responsive design across multiple screen sizes while maintaining a consistent visual identity. Through vibrant imagery, bold layouts, and cohesive branding, the campaign explores product innovation, digital advertising, and the adaptability of a well-established brand in a new market.